Inspiration isn’t about grand gestures—it’s about finding magic in the ordinary. Embrace small spaces, favorite subjects, and light to reignite creativity.
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Why Pet Portraits Matter: Rusty Rocket
A timeless pet portrait captured on Polaroid Type 55 film—a story of trust, resilience, and the unbreakable bond between a photographer and her rescue dog.
Same Scene, Different Vision: Study in Film & Digital Photography
Explore the unique visual stories behind two images of a bouquet in a purple vase, captured with different cameras and processing techniques. #photography
HASSELBLAD FILM AND DIGITAL CAMERAS
For those seeking the ultimate medium format camera system, look no further than Hasselblad. Renowned for its robust, modular design, Hasselblad cameras are built to withstand the rigors of a commercial photography career. With interchangeable components like lenses, viewfinders, film magazines, and digital backs, Hasselblad offers unparalleled flexibility and dependability. Whether shooting film or digital, on location or in the studio, Hasselblad’s V-series and digital backs deliver exceptional image quality and durability. Discover the timeless appeal and innovative features of Hasselblad, a trusted name in professional photography.
FILM + PROCESS
Explore the world of film photography with a detailed look at different film formats, darkroom tools, and film processing equipment. From favorite testing films to preferred film formats, this article delves into the author’s experiences and preferences in the realm of film photography.
SINAR NORMA
Carl Hans Koch created the Sinar Norma view camera in 1947 from his garage in Switzerland. Norma does not represent a famous female or a family member but the German word for “normal.” It means “standard,” as in a basic view camera kit [source]. The Norma was in production until 1969. It is a simple, precise, elegant modular camera system that would become the worldwide benchmark for large-format monorail view camera systems. The Norma is my choice for studio work, even in the digital age. It was not always this way, as I have owned monorail cameras designed specifically for digital, but I love the classic design of the Norma and the Sinar P2. I may acquire a P2 someday, but until then, it is Norma for me.