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ALPA CAMERAS

ALPA has become my preferred medium format system in the digital age due to its precision, durability, lightweight design, and versatility. It performs admirably in studio settings with a digital back and in outdoor landscapes with film or digital capture.

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Shooting a Rolleiflex with Studio Flash and Rolleinars

In this fast-changing age of digital photography, one ingredient missing is a full frame square format camera or digital back. Yes, you can always crop off for a square, but this is not the same as looking through a dedicated square format camera’s viewfinder and being able to achieve full-resolution files. So, what does a photographer preferring the square format do? My option has always been to shoot square format film cameras.

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